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What do you know about interactive content? With interactive content on the rise as a popular trend in digital marketing, I decided to write on this topic for those who don't know what interactive content is and how it can be used in digital marketing plans, and those who are looking for inspiration on types of interactive content to create for their brand. 

I don't know when it started, but my love for websites (building, redesigning, revamping, maintaining, etc.) has been increasing every chance I get to work on one. So it is fair to say that I understand the importance of having a well-optimized website. A website that is well-designed and easy to navigate not only improves the user experience but also increases the chances of converting visitors into customers. So I figured I would share some tips on how you can improve the functionality and design of your website for a better user experience and higher conversion rates.

Having found my passion in the digital marketing world, one of the vital things I tell my family, friends and customers is how developing an online strategy can help grow your business, or yourself, in many ways. What is a digital marketing strategy? How do you make it work for yourself or industry? Let's first dive into the basics of what a digital marketing is, then I can offer some tips on how you can create one to work for you.

With today's digital atmosphere being so fast-paced, businesses need to stay on top of the latest trends and strategies in order to stay competitive in their industry. One of the most important steps in doing so is understanding where your business stands online. How do we even start analyzing where we stand? Let's take it step by step.

Being a millennial in this encompassing digital world, I've seen firsthand the power of digital marketing in driving growth for businesses. More and more we see consumers turning to the internet to research products and services, making it crucial for businesses to have a strong and strategic online presence.